Matching eye shadow to eye color:

Choosing eye shadow that matches eye color can often create a flat field of color. This approach can neutralize the natural sparkle and brightness of the eyes, leading to a uniform appearance that might not enhance or highlight the eyes as effectively as other techniques.

In the realm of makeup artistry, it is generally accepted that using complementary colors can have a more dynamic effect. For example, eye shadows that provide contrast to the natural color of the eyes can make them pop and appear more vibrant, which is why many artists suggest using contrasting shades. While matching eye shadow to an outfit is important for color coordination, it doesn’t specifically serve the purpose of enhancing eye color.

In summary, while creating a flat field of color may be one approach, it is typically not the most effective for achieving a bright, lively look, which is often the goal in makeup application.